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I. Information we receive and how it is used

Information we receive about you

We receive a number of different types of information about you, including:

Your information

Your information is the information that's required when you sign up for the site, as well as the information you choose to share.

Registration information: When you sign up for Bloxxe, you are required to provide your name, email address, location and gender.

Information you choose to share: Your information also includes the information you choose to share on Bloxxe, such as when you post a status update, upload a photo, or comment on a blog or post.

It also includes the information you choose to share when you take an action, such as when you add an associate, tag a place in your post, find associates using our contact importers, etc.

Your name, profile picture, networks, username and User ID are treated just like information you choose to make public.

Information others share about you

We receive information about you from your associates.

Other information we receive about you

We also receive other types of information about you:

We receive data about you whenever you interact with Bloxxe, such as when you look at another person's profile, send someone a message, search for an associate or a page, click on an ad, or purchase Bloxxe services.

When you post things like photos or videos on Bloxxe, we may receive additional related data (or metadata), such as the time, date, and place you took the photo or video.

We receive data from the computer, mobile phone or other device you use to access Bloxxe. This may include your IP address, location, the type of browser you use, or the pages you visit. 

Sometimes we get data from our advertising partners, customers and other third parties that helps us (or them) deliver ads, understand online activity, and generally make Bloxxe better. For example, an advertiser may tell us how you responded to an ad on Bloxxe or on another site in order to measure the effectiveness of - and improve the quality of - those ads.

We only provide data to our advertising partners or customers after we have removed your name or any other personally identifying information from it, or have combined it with other people's data in a way that it is no longer associated with you. Similarly, when we receive data about you from our advertising partners or customers, we keep the data for 30 days. After that, we combine the data with other people's data in a way that it is no longer associated with you.

Public information

When we use the phrase "public information" (which we sometimes refer to as "Everyone information"), we mean the information you choose to make public, as well as information that is always publicly available.

Information you choose to make public

Choosing to make your information public is exactly what it sounds like: anyone, including people off of Bloxxe, will be able to see it.

Choosing to make your information public also means that this information:

can be associated with you (i.e., your name, profile picture, Bloxxe profile, User ID, etc.) even off Bloxxe

can show up when someone does a search on Bloxxe or on a public search engine

When others share information about you, they can also choose to make it public.

Information that is always publicly available

The types of information listed below are always publicly available, and are treated just like information you decided to make public.

Name: This helps your associates find you. If you are uncomfortable sharing your real name, you can always deactivate or delete your account.

Profile Pictures: This helps your friends and family recognize you. If you are uncomfortable making your profile picture public, you can always delete it.

Username and User ID: These allow you to give out a custom link to your profile or Page, receive email at your Bloxxe email address, and help make Bloxxe Platform possible.

Usernames and User IDs

A Username (or Bloxxe URL) is a custom link to your profile that you can give out to people or post on external websites. If you have selected a username, it will always appear in the URL on your profile page. If you have not selected a username, then the URL on your profile page will contain your User ID, which is what we use to identify your Bloxxe account.

If someone has your Username or User ID, they can use it to access information about you through the Bloxxe.com website. For example, if someone has your Username, they can type Bloxxe.com/Username into their browser and see your public information as well as anything else you've let them see. Similarly, someone with your Username or User ID can access information about you through our APIs, such as our Graph API. Specifically, they can access your public information, along with your age range, locale (or language) and gender.

When you sign up for a Bloxxe email address, you will first have to select a public username. Your email address will include your public username like so: username@bloxxe.com. You can control who can send you messages.

How we use the information we receive

We use the information we receive about you in connection with the services and features we provide to you and other users like your friends, the advertisers that purchase ads on the site. For example, we may use the information we receive about you:

as part of our efforts to keep Bloxxe safe and secure;

to provide you with location features and services, like telling you and your friends when something is going on nearby;

to measure or understand the effectiveness of ads you and others see;

Granting us this permission not only allows us to provide Bloxxe as it exists today, but it also allows us to provide you with innovative features and services we develop in the future that use the information we receive about you in new ways.

While you are allowing us to use the information we receive about you, you always own all of your information. Your trust is important to us, which is why we don't share information we receive about you with others unless we have:

received your permission;

given you notice, such as by telling you about it in this policy; or

removed your name or any other personally identifying information from it.


Deleting and deactivating your account

If you want to stop using your account, you can either deactivate or delete it.


Deactivating your account puts your account on hold. Other users will no longer see your profile, but we do not delete any of your information. Deactivating an account is the same as you telling us not to delete any information because you might want to reactivate your account at some point in the future. You can deactivate your account by email us at deactivate@bloxxe.com by emailing from your email area.


When you delete an account, it is permanently deleted from Bloxxe. It typically takes about one month to delete an account, but some information may remain in backup copies and logs for up to 30 days. You should only delete your account if you are sure you never want to reactivate it. You can delete your account by emailing us through your email area at deletion@bloxxe.com


Sharing and finding you on Bloxxe

Control sharing each time you post

Whenever you post content (like an update, photo or ad), you can select a specific associate, group or any level of sharing. To do this, simply select the sharing level under any item that you post.

If you do not make a selection, your information will be marked as private and only you will see it through Bloxxe.com. If you want to change your selection later you can do that too on the item you created and shared.

Always think before you post. Just like anything else you post on the web or send in an email, information you share on Bloxxe can be copied or re-shared by anyone who can see it.


Control over your profile

Whenever you add things to your profile you can select the sharing level. To do this, simply select the sharing level and who can see it.

If you share your contact information (such as your email address or mobile number) with your friends, they may be able to use third party applications to sync that information with other address books, including ones on their mobile phones.


You create your own groups in order to easily share information whether documents, photos, blogs, classifieds, etc.. You control your groups.


How Advertising Works

Personalized ads

We do not share any of your information with advertisers (unless, of course, you give us permission).

When an advertiser creates an ad on Bloxxe, they are given the opportunity to choose their audience by location, demographics, likes, keywords, and any other information we receive or can tell about you and other users. For example, an advertiser can choose to target 18 to 35 year-old women who live in the United States and like basketball.

If the advertiser chooses to run the ad (also known as placing the order), we serve the ad to people who meet the criteria the advertiser selected, but we do not tell the advertiser who any of those people are. So, for example, if a person clicks on the ad, the advertiser might infer that the person is an 18-to-35-year-old woman who lives in the US and likes basketball. But we would not tell the advertiser who that person is.

After the ad runs, we provide advertisers with reports on how their ads performed. For example we give advertisers reports telling them how many users saw or clicked on their ads. But these reports are anonymous. We do not tell advertisers who saw or clicked on their ads.



When you invite an associate to join Bloxxe, we send a message on your behalf using your name, and up to two reminders. We may also include names and pictures of other people your associate might know on Bloxxe.



We do our best to keep your information secure, but we need your help. For more detailed information about staying safe on Bloxxe, visit the Bloxxe Security Page.

Change of Control

If the ownership of our business changes, we may transfer your information to the new owner so they can continue to operate the service. But they will still have to honor the commitments we have made in this privacy policy.

Notice of Changes

If we make changes to this Privacy Policy we will notify you by publication here and on the Bloxxe Site Governance Page. If the changes are material, we will provide you additional, prominent notice as appropriate under the circumstances. You can make sure that you receive notice directly by liking the Bloxxe Site Governance Page.

Opportunity to comment and vote

Unless we make a change for legal or administrative reasons, or to correct an inaccurate statement, we will give you seven (7) days to provide us with comments on the change. If we receive more than 7000 comments concerning a particular change, we will put the change up for a vote. The vote will be binding on us if more than 30% of all active registered users as of the date of the notice vote.

Bloxxe © 2012 · English (US)

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